Coca-Cola launch a limited version of Ice bottle to served the chilled Coca-Cola in Ice bottle for exclusive events across the world. When Coca-Cola Ice landed in Dubai we need to come up with an idea to create an event within the Coca-Cola branding guides and represent Ice to the people of Dubai and U.A.E.
I was given a responsibility to create the complete event idea and production brief for the event and its coverage, which includes every single possible details within the event which represent Coca-Cola and its branding guides.
Event was in Kite Beach in the year of 2017.